We Are Usually Asked About

What makes Imani Advantage Different?

Imani Advantage is founded on the principles of Faith and community service. With our team having over 20 years of service to our Nation and local communities, we dedicate a portion of our profits to charitable organizations that are either faith-based or provide veteran support.

We also practice exclusivity for our local businesses. We will not do any advertising with another business that offers similar services within a 25 mile radius.

Our communities are always stronger when we can stand together. Some people in this world simply need a shoulder to lean on. So we challenge everybody, in the spirit of good faith, to do at least one act of charity every day. Listen to someone in pain, learn from the elderly, laugh with a stranger, and love to appreciate life.

Why should I invest in digital marketing?

The simple answer is that people spend a lot of time online. If there was way to reach new customers with a push of a button, its most definitely in the digital world. Digital platforms allow for you to promote your brand, products, services, etc. that are easier to analyze than more traditional methods.

Do I have to commit to long term contracts?

Imani Advantage only offers month-to-month agreements. We don’t believe in holding you hostage to a contract for long periods of time. At your request, we can set up long term agreements if that is suitable for your business.

How quickly will I see results?

This really depends on multiple factors such as your product/service, your website, technical issues, reputation, etc. The bottom line is that every campaign requires patience. It is a red flag when any digital marketing agency says the can promise results, we are not Facebook or Google. We are simply players in their game.

What social media platforms can Imani Advantage help manage?

We can help manage ads for Facebook/Instagram, LinkedIn, and Pinterest.

We can monitor and/or manage Facebook Pages and Groups.

Are you a full service agency?

We are not a traditional agency. We work primarily in digital marketing methods so for anything that is done traditionally; like TV ads, flyers, etc. you will have to seek another company to help you on those methods.

Can you help us with branding?

Our digital marketing strategies can help enhance your brand but we can not help in the initial development of your brand.

How much should I expect to pay?

On pricing we have to be clear on two things; we have our management cost and how much you invest in ad spend.

 

Ad Spend = The amount that the platform (Facebook, Google, etc.) will bill you. We recommend a minimum budget of $1000 per month to invest in ad spend.

 

Our Management = The amount you will be invoiced by us.

 

In general, we can’t give you a blanket price. Why? It’s simply because we don’t know what you want or need to get done. You may need ads manangement only or you may need ads management + landing page + community management. To get the right pricing, we would have to do the proper audits.

 

We do have a Done With You small business option for businesses that want weekly video calls to help with their advertising campaigns for $97 per hour.

We also have special programs for businesses located in Louisville, KY and Macon, GA as well!

What kind of companies do you work with?

Even though our creativity doesn’t limit us, we enjoy working with businesses that are inspirational multipliers to improve our communities such as coaches, consultants, and religious organizations. Understand that we are most definitely a faith-based organization and work extremely well with businesses that have similar values.

Bagels vs. Doughnuts, what would you choose?

Have you not had a warm Apple Fritter doughnut? Come on…even the classic glazed is better than that boring bagel you ate this morning. Bagels wish they were doughnuts!

How quickly can we get started?

For a new client, our goal is to start in one week but should be no later than two weeks. This depends on the on-boarding process primarily and if all documentation is provided in a timely manner (we have a process to make sure onboarding is easy). If the process is delayed then the longer it takes for us to start. If you keep up with communication in our project management portal and on Slack/Zoom, then we should have no problem as everything is in a central location.

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